Find Lawyers in New York, United States for Advertising Law
Practice Area Overview
Companies and individuals involved in the advertising and promotion of products require counsel who keep pace with new developments in the ways advertisers interact with consumers and how those efforts are regulated. Counsel must also understand the risks and potential liability associated with the different types of companies involved in advertising and promotional efforts. Together, these skills give advertising attorneys the ability to tailor advice to their client, no matter what type of advertising or promotion-related activity the client provides.
Advertising law also involves recognizing the important balance between maximizing product sales and minimizing legal risk. Legal advice on advertising claims and promotional strategies should be practical and allow clients to make informed business and legal decisions. Creativity also is an important aspect of counseling in this area because advertising attorneys must be able to recognize the many interpretations consumers may infer from advertising claims or business practices and develop innovative solutions to remedy any potential problems those inferences may cause.
Finally, advertising law issues can involve either litigation or enforcement by government regulators. In fact, one can often lead to the other. Advertising attorneys must understand how to manage, and when possible avoid, contesting the same issue on multiple legal fronts. Counsel also should be sensitive to the fact that there are often important strategic differences when dealing with opposing counsel versus a regulatory agency that may play the role of both prosecutor and judge or jury.
Randal M. Shaheen, Partner Venable
S. Gregory Boyd is a partner and Co-Chair of the Interactive Entertainment Group at Frankfurt Kurnit. He is recognized in the 2023-2025 editions of Best Lawyers in America for Advertising Law and The Legal 500 has praised him for his work with media and technology companies. The National Law Journal ’s 2022 Trailblazers list included him for Sports/Gaming/Entertainment Law. Mr. Boyd focuses on high technology companies especially in advertising, public relations, and the video game indu...
Christopher R. Chase is a partner at Frankfurt Kurnit where he practices intellectual property, advertising, sports, and entertainment law. The 2023-2025 editions of Best Lawyers in America lists Mr. Chase for his advertising work; Super Lawyers magazine has named him a 2019-2023 "Super Lawyer" in media and advertising; and The Legal 500 listed him as a “Next Generation Partner” in 2020, and a “Leading Lawyer” in 2021-2024 for advertising and marketing. He counsels ent...
Ashima Dayal has more than 25 years of experience guiding clients through legal challenges in their media and marketing activities. She works closely with book and magazine publishers, authors, filmmakers, consumer goods companies, advertising agencies, designers and other individual creative professionals to protect their content and defend their use of third-party material when disputes arise. Ashima’s clients need practical answers. When considering the use of third-party content in ...
Jeff Edelstein is one of the leading advertising, marketing and media lawyers in the United States. He represents clients in all areas of advertising, marketing and media law. Jeff has developed a well-earned reputation for the numerous successes he has achieved on behalf of leading companies involved in false advertising challenges before the National Advertising Division (NAD) and the National Advertising Review Board (NARB) of the Council of Better Business Bureaus, the primary self-regula...
Richard Eisert’s practice sits squarely at the crossroads of technology, advertising and marketing, e-commerce, intellectual property and privacy law. With clients ranging from start-ups to global leaders in the technology, online commerce, new media and advertising industries, Richard offers canny counsel on all aspects of marketing, promoting and selling goods and services. As a former intellectual property litigator and as counsel to hundreds of businesses, Richard knows that “...
An established thought leader in the digital media space, Allison Fitzpatrick brings to her clients a thorough understanding of the power of social media, influencer marketing, native advertising and other forms of emerging media. Allison has witnessed firsthand the explosive growth of influencer marketing on social media. As popular bloggers transformed themselves into social media influencers — with marketers signing them to lucrative contracts — she was instrumental in shaping ...
Kenneth R. Florin is one of the industry’s leading experts on matters involving the convergence of advertising and promotions, emerging media, technology and privacy law. In addition to a rich background in traditional marketing and communications, he has been a pioneer in counseling clients at the increasingly blurred cross section of issues associated with the use of new technologies, digital media, and emerging content production and distribution models to extend their global reach. ...
Managing Partner of Frankfurt Kurnit since 2010, Jeffrey A. Greenbaum is one of the country’s leading advertising lawyers. He is a partner in the firm's Advertising, Marketing & Public Relations Group and has extensive experience representing advertisers, advertising agencies, and social media and other online platforms on advertising and intellectual property matters. He is also the Chairman of the Global Advertising Lawyers Alliance. In 2023, Best Lawyers in America named him &ldq...
A recognized industry thought leader in advertising and media, Candice Kersh has been a member of Frankfurt Kurnit’s Advertising, Marketing & Public Relations practice group for over two decades. Ms. Kersh receives consistent recognition by the most respected legal ranking organizations including being named a best lawyer in Advertising Law by Best Lawyers in America since 2010. Chambers USA America’s Leading Lawyers for Business quotes her client’s praise, saying "Candi...
Jessica Lee helps companies in the U.S. and around the world launch, market and monetize their digital products and content. She advises on everything from interest-based and addressable advertising, data analytics, location-based tracking, smart devices and wearables, to the use of emerging technologies, such as artificial intelligence, VR and AR, and facial recognition. Jessica has assisted dozens of organizations design their privacy programs and operationalize U.S. and international priva...
Andrew Lustigman offers comprehensive counsel to domestic and international clients on advertising, marketing and promotions matters and represents them in regulatory investigations, enforcement actions, and litigation. He chairs Olshan’s Advertising, Marketing & Promotions Group and co-chairs its Brand Management & Protection Group. Marketers, advertisers, agencies and suppliers, among others, regularly seek Andy’s counsel regarding legal aspects of their advertising and ...
David Mallen is an advertising and media attorney who focuses his practice on helping marketers from a variety of industries with national advertising campaigns, analysis of claim substantiation issues, compliance with consumer protection law, and resolution of advertising disputes. An experienced trial lawyer, David represents clients in all phases of litigation in state and federal court and in alternative dispute resolution. As former deputy director of the National Advertising Division of...
Brian G. Murphy counsels advertising agencies, advertisers, and entertainment companies as they develop and produce advertising and entertainment properties across all media. Mr. Murphy has been named the 2018 and 2025 "Lawyer of the Year" for Advertising Law by Best Lawyers in America. His practice focuses on copyright, trademark , right of publicity/right of privacy, false advertising, unfair competition, and defamation. Mr. Murphy negotiates and structures celebrity talent agreements, agen...
Terri J. Seligman is Co-Chair of the Advertising, Marketing & Public Relations Group at Frankfurt Kurnit. Best Lawyers in America named her the 2022 "Advertising Lawyer of the Year" in New York City and The Legal 500 guide included her in their “Hall of Fame” for Advertising in 2022-2024. Ms. Seligman regularly appears in Best Lawyers , Chambers USA America’s Leading Lawyers for Business , Super Lawyers magazine, and The Legal 500 . The New York Law Journal included her ...
Barry Slotnick is a nationally recognized intellectual property litigator who represents high-profile clients in the music and entertainment industries, as well as major brands across the advertising, licensing and merchandising sectors. Barry has litigated scores of copyright infringement cases in courts throughout the United States, as well as numerous disputes addressing the respective rights of copyright and trademark owners and users, including rights of privacy and publicity. His client...
Aaron Taylor helps clients develop highly effective advertising campaigns across all media while avoiding legal pitfalls. When he’s not consulting on advertising claims and strategies, he asserts and defends false advertising challenges. Aaron is deeply committed to ensuring that his clients’ advertising is as creative and aggressive as possible. Many of the world’s leading cosmetic, consumer health care, automotive, telecommunications and consumer technology companies rely ...
Hannah E. Taylor is a partner and Co-Chair of the Advertising, Marketing & Public Relations and Emerging Technology Groups. Ms. Taylor has received praise in Best Lawyers in America , The Legal 500 , Chambers USA , and was named one of the Top Women Media & Advertising Lawyers in New York by Super Lawyers . She uses her considerable experience to help companies navigate compliance obligations relating to their advertising, technology, branded entertainment, and intellectual property i...
Jim Taylor has more than 30 years of experience assisting brands, advertising agencies, and media and technology companies with the full spectrum of issues and transactions related to advertising, marketing and promotions. He provides creative and pragmatic solutions to help clients leverage data, technology, and new and expanding information channels to reach consumers and market their products and services. Known for his pragmatic, business-oriented approach, Jim advises clients on innovati...
Ron Urbach has been a firsthand participant in the history and recent explosive growth of the advertising and marketing ecosystem — and the laws that apply to it. He advises marketing-driven clients in every sector and subsector, helping them successfully navigate legal issues with practical business solutions. In the course of his career, Ron has seen industries and marketing practices emerge and adapt as technologies, regulatory frameworks and consumer needs change. This makes him a s...
Howie Weingrad is the advertising lawyer clients trust to help them navigate the complex problems and potential risk arising from all aspects of their proposed campaigns. From initial concept through production and launch, Howie advises on content review and production, celebrity endorsement and talent engagement, and pre-litigation IP and contract dispute resolution. He negotiates and structures agreements with commercial production companies and advises on social media advertising. Howie ta...
With over two decades of experience in private practice and in-house, Po Yi provides cross-purpose, multidisciplinary legal counseling on transactional and regulatory matters in advertising, entertainment and digital media. She works with clients in strategically assessing competitive and regulatory compliance challenges; negotiating business alliances, including sponsorships, tie-in arrangements with sports and entertainment properties, co-promotion deals, agency agreements, and talent endor...
Our Methodology
Recognition by Best Lawyers is based entirely on peer review. Our methodology is designed to capture, as accurately as possible, the consensus opinion of leading lawyers about the professional abilities of their colleagues within the same geographical area and legal practice area.
The Process
Best Lawyers employs a sophisticated, conscientious, rational, and transparent survey process designed to elicit meaningful and substantive evaluations of the quality of legal services. Our belief has always been that the quality of a peer review survey is directly related to the quality of the voters.