Beatriz Patiño Alves

Twenty years of professional experience have been my foundation, first as a lawyer specializing in new technologies , an expert in technology law , advertising , industrial property , intellectual property , unfair competition , and consumer law ; and then, serving as a judicial magistrate in the Provincial Court of Madrid. I have now returned to my legal profession, working in my area of ​​expertise with a wealth of experience.

My guiding principles as a lawyer are specialized knowledge, experience, commitment, and innovation. Throughout my professional life, regardless of the work I performed, I always knew that striving for excellence required iron will, constant work, and persevering effort. Professionally, nothing is a matter of chance or accident.

We are witnessing an unprecedented digital revolution. The internet is changing our lives, the scope of business, human relationships, and professional challenges. We must evolve. Traditional companies are reinventing themselves, and new business models are taking root in a constantly changing market. Specialized and personalized advice is becoming a stepping stone to success.

Legal interpretation is my passion , especially in the context of new technologies, where much remains to be discovered and developed . Delimiting the liability of information society service providers, corporate and personal reputation, particularly for content posted on social media, identity theft and impersonation, email marketing and data protection, taking advantage of other people's efforts to position themselves online, using trademarks as keywords in search engine advertising, intellectual property rights, P2P platforms, online distribution of audiovisual content, fraud such as pharming and phishing, the obligations of service providers who own virtual stores, adapting e-businesses to the requirements of the LSSI (Spanish Law on Information Society Services), etc. These and many other practices and actions are covered by New Digital Law, a field to which I can contribute knowledge, experience, and, above all, sound advice.

Another legal discipline that has gained particular popularity in recent years has been consumer law . The experience I have gained as a judge in this field has led me to thoroughly study issues such as preferred shares, swaps, paper clips, floor clauses, and countless other clauses included in contracts of adhesion or any other type of contract that could be classified as unfair. If you need an expert opinion on these matters, do not hesitate to call me. There are no problems, just situations that require prompt and appropriate responses.

Law firm specializing in digital law, technology law, new technology law, industrial property law, unfair competition law, and advertising law in Madrid and Santiago de Compostela, A Coruña, Galicia.